
LOGO BOOK
April 29, 2025
WHY NOT
April 30, 2025
LOGO BOOK
April 29, 2025
WHY NOT
April 30, 2025
DARPAN SUNDARI
Aabharan ki nayi pari
For Darpan Sundari, the identity was shaped as a living emblem—graceful, evolving, and rooted in tradition. Starting with a detailed classical dancer, the design journey moved from intricate to minimal, ultimately blending heritage with modern elegance. The final logo, a poised figure holding a mirror within a circular frame, reflects timeless beauty and self-admiration. Rather than a static logo, a dynamic emblem system was created—featuring graceful dance poses and jewellery details—bringing versatility and emotional depth to the brand. The calligraphic typography complements the visual language, creating a refined identity that captures both legacy and contemporary expression.
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